[spectre] Media Ballistics: The Arts & Sciences of Media Making

[Andrea Polli]

FOR IMMEDIATE RELEASE (please distribute widely)

Media Ballistics v.1 was created by students of the Integrated Media 
Arts (IMA) MFA program at Hunter College.
http://www.mediaballistics.org

Inspired by Walter Benjamin, who in 1936 described Dada as a 
"ballistic" art form, Media Ballistics is a creative attempt to reach 
out and "shock" people into clearer ways of seeing amid a world 
over-whelmed by a symbolic minefield of perpetual distraction.

All media makers face this problem, whether they sell soap, package 
politicians, or attempt to advance awareness and activism in an age 
of spin. The theory and practice of media ballistics is critically 
important to media artists who raise social consciousness and promote 
public discussion.

The media ballistics approach is not only to discover the 
trajectories by which a media maker reaches an intended audience, it 
is also to find the arcs of flight that will encourage people to stop 
being an audience, refuse spectatorship, and become active and 
engaged citizens of the world.
This exhibit catalog represents each students' approach to creating 
media works that meet these goals.

Curated by IMA/MFA Students Alice Arnold & Brett Phares with 
Distinguished Professor of Integrated Media Arts Stuart Ewen.