[spectre] (fwd) Call for Virals: FORWARD - international viral
video award
Andreas Broeckmann
ab at mikro.in-berlin.de
Tue Jul 22 09:57:53 CEST 2008
Date: Tue, 15 Jul 2008 17:43:33 +0200
Subject: Call for Virals: FORWARD - international viral video award
From: interfilm Berlin - Festival <festival at interfilm.de>
interfilm Berlin &
Zucker.Kommunikation
CALL FOR VIRAL VIDEOS
Within the scope of the 24th International Short
Film Festival Berlin, between the 4th and 9th of
November 2008, the agency Zucker.Kommunikation
and interfilm Berlin will jointly hold
forward - international viral video award
the first competition for viral films at a German film festival.
Two prizes of 500,- ¤ will be awarded. One by an
expert jury and one by an audience jury.
Virals sought!
We're looking for films with a message. All
entries should be aiming to communicate either a
promotional, ideational, political or original
message. They cannot be older than two years and
should have already been successful at spreading
the net, or at least be on the way to doing just
that.
Whether they are promotional strategies or
propaganda, these messages of seduction and
conviction have long since been utilising virtual
channels to spread throughout the internet.
Videos are shown and distributed on film forums,
via email, in blogs and on video portals. While
the brand names and/or creators behind many
virals often like to remain obscure, others make
a point of them. What counts is originality and
humour; virals have to be good enough to traverse
the magical threshold of being forwarded. Word of
mouth advertising is (almost) the only thing that
counts.
We intend to bring international virals together
in one competition and find out which of the
nominated films proves to be the most successful
within the competition. In addition to this, the
artistic and creative aspects of viral production
will also be acknowledged by an expert jury.
The competition will take place within the scope
of interfilm's 24th International Short Film
Festival Berlin and will also be featured on
cinema screens. Following to a Keynote
presentation to be held during the festival week,
the contemporary viral and its potential future
will be discussed.
Take part in the competition!
Submit your film if
* it has been especially made for the internet,
* it was made with the aim to spread virally or
has already been virally distributed
* and it is either endorsing or opposing an
image, an institution, a brand, a product or an
idea.
Upload the film to a video portal of your choice
and then propose it on
<http://www.interfilm.de/viral-award_eng.php>www.interfilm.de/viral-award_eng.php.
You need only name the URL at which the film is
online if you prefer. AND you may also propose
films that you have not made but have discovered
in the net.
A jury will select the best virals from all
entries submitted, to participate in the online
audience election. Films will then be seen and
voted-for at
<http://www.interfilm.de/viral-award_eng.php>www.interfilm.de/viral-award_eng.php.
Parallel to and independent of that selection
process, virals will also be under the scrutiny
of an expert jury consisting of industry
professionals.
All films which make it to the online-voting
stage will also be presented on the big screen
during the interfilm Short Film Festival.
Entry deadline: 19th September 2008!
interfilm Berlin Management GmbH
Tempelhofer Ufer 1a
10961 Berlin
Germany
Heide Schürmeier
<mailto:heide at interfilm.de>heide at interfilm.de
Matthias Groll
<mailto:matthias at interfilm.de>matthias at interfilm.de
<http://www.interfilm.de%20>www.interfilm.de
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