[spectre] Territories and resources, exhibition and conference in Novi Sad 14.06 - 21.06.2008.

[napon]

Territories and resources

As the part of the film festival “Cinema City” in Novi Sad exhibition 
and conference “Territories and Resources are organized” from 14th till 
21st of June. Its aim is to research the phenomena of social networking 
sites, online multiplayer games, virtual worlds and the so-called Web 
2.0; all set in the context of new digital and network territories. New 
social technologies are creating new domains of possibilities, which 
mirror contemporary art, sociability, economics, politics and culture, 
which are all deeply incorporated into the logic of info-capitalism. 
Within the context of these new frames of reference, hitherto 
unacquainted and specific resources manifest themselves: the users, to 
which new technologies are tailored. The forementioned territories are 
regulated by social and economic frameworks, which necessarily have to 
be critically analyzed and thoroughly re-examined.


Conference Territories and resources
15th - 16th of June 2008
Theatre "Pozoriste Mladih", Ignjata Pavlasa Street 4, Novi Sad

Sunday, 15th June
14:00 - 18:00h
Virtual worlds and social networks as new territories

Massive multiplayer online games, 3D virtual worlds, social networks and 
Web 2.0 become part of massive spending and socialization. Are these the 
new things for socialization and social criticism? How can this kind of 
a socialization function as economic exploitation? Which are the models 
of cultural and artistic production in electronic social networks and 
virtual worlds?

14:00 - 14:30
Alessandro Ludovico, Italy
“The (online) economy of desire”

14:30 - 15:00
Vladan Joler, Serbia
“New territory as a political playground“

15:00 - 16:30 Break

16:30 - 17:00
Paolo Cirio, Italy
"Recombinant Theatre and Digital Resistance 2.0"

17:00 - 17:30
Kristian Lukic, Serbia
“Factories, resources and love - Virtual worlds and social networking”

17:30 - 18:00 Discussion

18:00
Projection of the movie “Steal This Film”


Monday 16th June
11:00 - 14:00 h
The future of content distribution, documenting, archiving, tagging, 
metadata

With broadband expanding, we have less difficulty accessing information, 
but at the same time a problem in selecting and distributing that 
information. Which systems of archiving and distribution of knowledge 
are there today on the global network? How to efficiently solve the 
problem of information relevance and meaning?


11:00 - 11:30
Armin Medosch, Austria
“Antisocial networks, or, how to write a plug-in that destroys capitalism“

11:30 - 12:00
Vladimir Jeric, Serbia
„Curating the free 'content', free culture communities and the politics 
of metadata“

12:00 - 12:30
Break

12:30 - 13:00
Marcell Mars, Croatia
"Being parazitoid"

13:00 - 13:30
Roman Minaev, Russia
"Electroboutiqe. Media Art 2.0"

13:30 - 14:00
Discussion

14:00
Projection of the movie “Good copy bad copy”



Virtual worlds and social networks as new territories
Sunday, 15th June

Alessandro Ludovico
“The (online) economy of desire”
Internet users’ retinas are endlessly tangled up by online marketing 
visual and cultural agents. The (human) target of choice is entered in 
its own intimate screen space through different strategies, mainly 
deeply stimulating users' inner instincts. Abusing these instincts to 
sell goods is essential in the extremely fast online economy, hence 
embodying the economical 'raison d'etre' of internet corporations. 
Analyzing Spam as a communication phenomenon, such as the funny 
dictatorship of Google (unveiled in 'Google Will Eat Itself'), the 
peep-show book selling of Amazon (reverse engineered in 'Amazon Noir'), 
show that digital
art can be used to simultaneously unmask, and be visionary about, 
pervasive and mesmerizing online marketing strategies.

Paolo Cirio
"Recombinant Theatre and Digital Resistance 2.0"
The "Performative Matrix" studied by CAE collective in the middle of 
nineties has a new role in our “Convergence Culture” era characterized 
by the explosion of pervasive personal media, tons of user-content and 
new kinds of sociality generated by mass of identities on social network 
platforms. We have finally the perfect stage for a real immersive 
recombinant theatre. The easy recombination of identities and of their 
interpersonal connections allows the “Transmedia Storytelling”, a 
multiplatform theatre. The storytelling across multiple forms of media 
recombined for the spectators who can become immersed in a story of a 
real world. The rise of “Cross-Media Fiction”, “Alternative Reality 
Games” and “Viral Marketing” are just the practices of the “Recombinant 
Theatre” theorized by CAE ten years ago. Now the large use of these 
practices engages a wide audience and it becomes an official new form of 
fiction: “Alternative Reality Fiction”. Reality and Fiction blurred 
their boundaries as well as Spectators and Actors swap their roles, in 
the end the distinction between art and life collapsed, and the artifact 
of life emerges. Some examples of new projects based on “Alternative 
Reality Fiction” will be showed, most of them with a political approach. 
Some projects are performances of “Digital Resistance” played directly 
in the matrix of web 2.0 platforms.

Vladan Joler
“New territory as a political playground“

Kristian Lukic
“Factories, resources and love - Virtual worlds and social networking”
How do social networking and virtual worlds combine all aspects of human 
life: work, love, public and private? Introducing free labour, 
entertainment and boredom.





The future of content /
document distribution, archiving, tagging, metadata
Monday 16th June


Armin Medosch
“Antisocial networks, or, how to write a plug-in that destroys capitalism“

Vladan Jeremic and Vladimir Jeric - Vlidi
„Curating the free 'content', freeculture communities and the politics 
of metadata“
Some rights reserved. Some ports closed
About the politics of metadata and the imaginary futures and forgotten 
past of collective ownership and self-management.
Dear friends, this is the place where we thought that together we could 
try to reformulate the questions around the following (and similar) 
issues: what is the market on which "identities" are the commodity? Have 
you managed to find a place, on or off-line, which is not already 
parceled or owned one way or another? And why we should be careful about 
what we wish for <http://en.wikipedia.org/wiki/MPEG_7>?
If the politics of metadata appear through the designing of software, 
not through the production of hardware, if we still think in terms of 
personal and ownership but represent collective and participatory, does 
that renders the relationships within The Network invisible? Who exactly 
is in charge of building the culture of interface and the control of 
metadata, and who is being considered a "user"?
Choose your desired identity from our fine selection of offers.
What is your best price?


Marcell Mars
"Being parazitoid"
Being parazitoid The history of gestures in avant-gard art and 
counterculture is the history of unsuccessful attempts to avoid 
appropriation by market forces. The free software movement is the only 
movement which did it successfully. The GNU manifesto was important but 
it's not comparable with the appropriation of copyright licence through 
a hack called GNU General Public Licence. After two decades business 
finally found a way to appropriate GNU GPL. They had to make 
revolutionary changes to their business models. What's the answer from 
free software? What can counter culture learn/do from/in this ongoing 
revolution?


Roman Minaev
"Electroboutiqe. Media Art 2.0"
As a post-consumerist manifesto for the real power of art and its place 
in society, 'Media Art 2.0' is a call for critical artists to escape the 
ghettos of their production and conquer the market. Proposing all-in-one 
plug-and-play solutions art objects become technological products that 
are ready to be consumed here and now by anyone anywhere.



Exhibition Territories and resources
14.06 -21.06.2008

Exhibition Territories and resources will present, with the contemporary 
art production, some of the possible views on the development of 
electronic social networks and virtual realities. The exhibition 
highlights critical aspect of art production and artistic interventions 
in the field of digital network.

Artists:

Main square (Trg Slobode) / Container 001
Alessandro Ludovico : Italy, Paolo Cirio : Italy, Ubermorgen - Austria
- GWEI - Google Will Eat Itself
- Amazon Noir - The Big Book Crime
Bureau D’etudes : France
- Mapping the Laboratory Planet


Njegoseva Street / Container 002
Serious Games Interactive : Denmark
- Global conflicts: Latin America
Croquet consortium - USA
- Project Croquet


Crossroad of Bulevard Mihajlo Pupin and Ignjat Pavlas / Container 003
Electroboutique : Works
- Commercial protest
- Digiluck
- MediaMirror

Plateau in front of the Museum of Contemporary Art of Vojvodina / 
Container 004
Slobodnakultura.org - Serbia
- Freedom Toaster
Platoniq : Spain
- Bank of Common Knowledge


Plateau in front of the Museum of Contemporary Art of Vojvodina 005
Linda Hilfling : Denmark
- Participation 0.0
Second Life Liberation Army - USA


The concept of the exhibition, following the context of territories and 
resources, is realized inside cargo containers, which are placed on the 
main city square (Trg Slobode), Njegoseva Street, Boulevard Mihajlo 
Pupin and in front of the Museum of Contemporary Art of Vojvodina in 
Dunavska Street.

www.cinemacity.org


Credits:

Program directors / Concept of exhibition and conference:
Vladan Joler
Kristian Lukic

Program coordinator:
Gordana Nikolic

Executive director
Natali Beljanski

Production:
The State of Exit , Novi Sad

Co-production:
Museum of Contemporary Art of Vojvodina, Novi Sad
Institute for Flexible Cultures and Technologies : NAPON, Novi Sad
Art Association : INBOX, Novi Sad